Employees visit the corporate website daily — for news, access, and work services. For quick communication, they have a work messenger, corporate email, and Telegram. But none of these channels solves the problem reliably.
Alexey, deputy head of the development department, needs to approve a report urgently. The person responsible — Oleg, head of the Gasification station — is in another branch. He's not on Telegram, doesn't answer calls, and hasn't opened his corporate email. The manager is waiting, but there's no one to approve it with.
Employee Chats by Role and Company
Since accounts on web.gid.ru are created at the time of hiring, it's the only platform where every employee is present without exception. The solution — build a chat directly into it with automatic distribution by roles and companies. When a new employee joins, they're immediately added to the right chats — no registration, no extra steps.
You can search for a colleague by name, position, or company — even if their contacts aren't saved anywhere.
Alternative Contact Methods
If a colleague isn't responding in chat, their profile contains all work contacts: phone, corporate email, and Telegram. This is where you can find what used to require manual searching — or couldn't be found at all. All contacts can be saved to your phone in one tap.
Group Chats
If an approval requires multiple colleagues, a group can be created directly in the chats section — participants are selected by name or position. Everyone is already in the system, no additional invitations needed.
Meeting Scheduling
If a colleague is unavailable right now, a meeting can be scheduled without leaving the group chat — via the built-in calendar. An invite with the date, time, and join link automatically appears in the conversation.
Based on 16 in-depth interviews, communicating with colleagues is employees' biggest pain point: contacts from other business units have to be tracked down manually through third parties. Chat directly eliminates this barrier.
Key metrics to track post-launch — DAU and Retention of EPV YY (current platform NPS is negative). Hypothesis: built-in communication gives users a reason to return to the platform daily.
Built in 2025 in 3 weeks.
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